THIS IS A BRAND NEW EX DISPLAY STEIFF FROM AN OFFICIAL STEIFF RETAILER. Teddy is brand new but has been on display in a display cabinet and there is a slight burn/bare patch on the top of the head from a cabinet light as shown on 1 of the photos. Limited edition of 1.000 pieces. With gold-plated "Button in Ear" with elephant motif. This product is not a toy and is intended for adult collectors only.IN OFFICIAL STEIFF BOX & FREE UK POST!